“STERLING STAMPEDE” 5K COMING TO STERLING ON THE LAKE™

PRESS RELEASE

Media Contacts:

Claudia D’Avanzo or Manning Willard

404-898-0423 (office)

404-353-0670 (mobile)

willard@creativecomminc.com

FOR IMMEDIATE RELEASE

‘STERLING STAMPEDE’ 5K COMING TO STERLING ON THE LAKE™

FLOWERY BRANCH, Ga., Aug. 20, 2007 – The first “Sterling Stampede” 5K and “Treehouse Tot Trot” will take place at Sterling on the Lake™ on Sept. 15, 2007. Presented by the community’s Activities Committee, the event benefits My Sister’s Place, a non-profit organization providing shelter, safety and life skills training to women in need. Sterling on the Lake is located at 7005 Lake Sterling Blvd. in Flowery Branch, Ga. For directions, visit www.sterlingonthelake.com.

The Sterling Stampede 5K begins at 9 a.m. at the Sterling Clubhouse. The race course follows residential streets, including those along Lake Sterling, and has several hills in the terrain.

The Treehouse Tot Trot, a half-mile fun run for kids 10 and under, starts at 8:30 a.m. across the street from the clubhouse. The course follows a neighborhood street and ends up at the community’s large treehouse where junior runners can play.

As part of the morning’s events, guests can stay for a catered post-race breakfast and take advantage of complimentary pre- and post-race massages. They will also receive free t-shirts and goody bags. Awards and gift certificates from local merchants will be given to first-place finishers, male and female, and age category winners. Awards, gift certificates and ribbons will be presented for the tot trotters. Other post-race events include a “Race-Day Roundup” later that afternoon with the Rocky Creek Band performing live from 5 until 8 p.m. on the Village Green. Attendance is $15 per blanket or family.

Online registration is available at www.active.com. Registration closes at 5 p.m. Sept. 10. The Sterling Stampede 5K registration fee is $25 and the Treehouse Tot Trot is $10 per child. Late registration is available the morning of Sept. 15, 7-8:30 a.m., and is $30 for adults and $15 for Tot Trot runners. Pre-registered runners can pick up their packets the morning of the race. To ensure the safety of participants, inline skates, pets and bicycles are not permitted.

About My Sister’s Place

My Sister’s Place, www.mysistersplacedc.org, began in 1976 as a project of the Women’s Legal Defense Fund and opened its doors as an independent organization in 1979. This interactive community is committed to eradicating domestic violence. Women receive confidential shelter, safety, programs, education and advocacy, with a goal of empowering them to take control over their own lives.

About Sterling on the Lake

Sterling on the Lake by Newland® Communities is situated on nearly 1,000 acres with 200 acres of open space, lakes and parks. Being developed by Newland Communities, it was named the 2006 Master Planned Community of the Year by the Greater Atlanta Home Builders Association. Designed as a true lakeside village, the community provides a variety of affordable and luxury homes in a beautiful, natural environment with lakes and parks. Residents enjoy access to extensive amenities including pools, tennis courts, walking trails, fitness center, clubhouse, private movie theater, a custom tree house for children and more. Home prices start in the low $200s and will reach more than $1 million, with custom homes available. Sterling on the Lake will have approximately 1,800 homes when completed. For more information, call 770-967-9777 or visit www.sterlingonthelake.com.

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